BBM it stands for Bachelor of Business Management.
The BBM Course is driven by corporate placements, developing Business leaders, who will have a strong grounding in functional expertise, and a global reach.
The BBM not only provides knowledge in Foundation subjects like Business Accounts, Business Mathematics, Business Economics but also on the core subjects like Finance, Marketing, EVS, Ethics & Law.
It also provides the students to choose a pool of subjects in Marketing & Finance.
It prepares the students through (02) compulsory internships for industry expertise & soft skill development.
It enhances the students leadership skills and become collaborative & competent leaders.
The students learn to step out of their comfort zone, giving an edge on the competitions.
Programme Objectives
Is able to define business processes, their interactions and distinguish their specifics.
Is able to apply business structural planning principles, project activity methods in business management.
Is able to ensure organization's activities through sustainable development, quality and business ethics principles.
Is able to demonstrate entrepreneurial behavior by applying business ideas, generating business models techniques in business planning and business development opportunities and decision-making.
It enables the students to understand classical and modern marketing principles and market research methods.
Prepare students with capabilities and skills in areas of finance, and to make them capable of handling all kinds of financial risks.
Pedagogy
Class participation, Presentation, Practical, Viva/ test, End Semester Exam, Role Plays, Debate and Case Study Method for each course.
somaiya.edu