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In alignment with the National Education Policy (NEP), our program offers flexible academic pathways tailored to your unique professional and higher education goals. Students can graduate with a robust 3-Year Degree built for immediate corporate success, with an option to choose the 4th Year Honours Degree or 4th Year Honours with Research Degree.
The Bachelor of Business Management (BBM) is an elite undergraduate program explicitly engineered to mold ambitious Class XII graduates into strategic leaders and organizational drivers.
Future-Ready Career Pathways: Graduates step directly into premium corporate roles, including Management Trainees, Corporate Consultants, Financial Analysts, Brand Managers, and Operations Specialists across global MNCs and rising enterprises.
At Somaiya Vidyavihar University, minor courses allow students to customize their academic journey. These programs complement your major degree, giving you interdisciplinary skills and opening doors to diverse career opportunities.
Career Path: Counseling, clinical psychology, human resources, organizational behavior research.
Career Path: R&D in nanomaterials, patent law, innovation policy, technology transfer.
Career Path: Genomics research, pharmaceutical data analysis, biotech startups.
Career Path: Biotech firms, healthcare innovation, agricultural technology.
Career Path: Retail banking, fintech, compliance, investment banking.
Career Path: Policy analysis, economic consulting, corporate strategy.
Career Path: Equity research, portfolio management, trading desks.
Career Path: Chartered accountancy, tax advisory, corporate compliance.
Career Path: Financial analyst, corporate treasurer, risk consultant.
Career Path: Auditing firms, corporate accounting, forensic accounting.
Career Path: IoT product development, robotics, embedded systems engineering.
Career Path: UX designer, product design, digital innovation labs.
Career Path: Security analyst, ethical hacker, IT governance specialist.
Career Path: Data scientist, business intelligence analyst, AI researcher.
Career Path: Business consulting, project management, entrepreneurship.
Career Path: Brand manager, digital strategist, advertising executive.
Career Path: Journalist, media producer, PR consultant, corporate communications.
Is able to define business processes, their interactions and distinguish their specifics.
Is able to apply business structural planning principles, project activity methods in business management.
Is able to ensure organization's activities through sustainable development, quality and business ethics principles.
Is able to demonstrate entrepreneurial behavior by applying business ideas, generating business models techniques in business planning and business development opportunities and decision-making.
It enables the students to understand classical and modern marketing principles and market research methods.
Prepare students with capabilities and skills in areas of finance, and to make them capable of handling all kinds of financial risks.
Class participation, Presentation, Practical, Viva/ test, End Semester Exam, Role Plays, Debate and Case Study Method for each course.

The Bachelor of Business Management (BBM) degree offers students a strong foundation in business principles and management practices, preparing them for various roles in the corporate, entrepreneurial, and public sectors. The scope of BBM is broad and includes opportunities in industries such as finance, marketing, human resources, operations, and international business. It equips students with critical thinking, decision-making, and leadership skills that are essential for navigating the complexities of modern business environments.
Scope of BBM:
BBM graduates are well-suited for entry-level roles in corporate settings, including positions in management, sales, customer relations, and business development. With experience, they can progress to leadership and managerial roles.
The program fosters entrepreneurial skills, enabling graduates to start their own businesses or manage family enterprises effectively.
BBM graduates can explore career opportunities in government organizations, public sector enterprises, and non-profit organizations, particularly in administrative and operational roles.
Graduates can pursue advanced degrees like MBA, PGDM, or specialized master's programs in fields such as finance, marketing, or supply chain management, which open up higher-level positions and better career prospects.
The curriculum’s emphasis on international business practices and global markets makes BBM graduates competitive for roles in multinational corporations and international trade organizations.
| Semester I | Semester II |
|---|---|
| Core Courses | Core Courses |
|
Principles of Marketing |
Business Environment & Management |
|
Financial Accounting for Managers |
Strategic Cost Management |
| Ability Enhancement Courses (AEC) | Ability Enhancement Courses (AEC) |
|
Professional Communication Skill I |
Professional Communication Skill II |
| Skill Enhancement Course | Skill Enhancement Course |
|
Mathematics & Statistical Techniques |
Fundamental of Technical Skills |
| Interdisciplinary Courses | Interdisciplinary Courses |
|
Business Economics |
Business Law |
| Minor | Minor |
|
Minor in Banking - Banking & Financial Services |
Minor in Banking - Financial Market & Institution |
|
Minor In Management -Crisis and change management |
Minor In Management - OB & HRM |
| Value Added Course | Value Added Course |
|
EVS |
IKS |
| Semester III | Semester IV |
|---|---|
| Core Courses | Core Courses |
|
Strategic Management |
Entrepreneurship Management and Venture development |
| Finance | Finance |
|
Management Accounting |
Corporate finance |
|
Strategic Financial Management |
Personal Investment and Portfolio Management |
| Marketing | Marketing |
|
Consumer Behaviour and Consumer Insights |
Customer Relationship Management |
|
Advertising & Sales |
Rural Marketing |
| Ability Enhancement Compulsory Course (AECC) | Ability Enhancement Compulsory Course (AECC) |
|
Professional Communication Skill III |
Professional Communication Skill IV |
| Skill Enhancement Course (SEC) | Interdisciplinary Courses |
|
Advanced Technical skills for Business |
Research Methodology |
| Minor Programme | Minor Programme |
|
Minor In Marketing (consumer behaviour & distribution mgmt) |
Minor In Marketing CRM and Media Management |
|
Minor In Management (Leadership,ethics &CSR) |
Minor In Management Venture Development and Supply Management |
| Value Added Course | Value Added Course |
|
Basket |
Basket |
| Semester V | Semester VI |
|---|---|
| Core Courses | Core Courses |
|
Operation Research |
Logistics and Supply Chain Management |
| Finance |
Event Managment |
|
Direct Tax |
Finance |
|
Financial analytics |
Indirect Taxation |
| Marketing |
International Finance |
|
Services Marketing |
Marketing |
|
Martech |
Strategic brand management |
| Ability Enhancement Course |
Retail Marketing |
|
Advance research tools |
Minor |
| Research Project/ Internship |
Minor In Marketing-Strategic Brand Management and Martech |
|
Research Project/ Internship/ Dissertation (Project Report/ Internship Report) |
Minor In Management Strategic Management |
| Minor | |
|
Minor In Marketing (Brand story telling &sustainable mktg) |
|
|
|
| Semester I | Semester II |
|---|---|
|
Core Courses(CC) |
Core Courses(CC) |
|
Principles of Marketing |
Business Environment and Management |
|
Financial Accounting for Managers |
Strategic Cost Management |
|
Ability Enhancement Courses (AEC) |
Ability Enhancement Courses (AEC) |
|
Professional Communication Skill I |
Professional Communication Skill II |
|
Skill Enhancement Courses (SEC) |
Skill Enhancement Courses (SEC) |
|
Mathematics & Statistical Techniques |
Fundamental of Technical Skills |
|
Interdisciplinary/ Generic Course |
Interdisciplinary/ Generic Course |
|
Business Economics |
Business Law |
|
Minor Elective |
Minor Elective |
|
Minor In Marketing -New Age Marketing |
Minor Elective |
|
Minor In Management -Crisis and change management |
Minor Elective |
|
Value Added Courses (VAC) |
Value Added Courses (VAC) |
|
IKS |
Environmental Studies (including field work) |
|
Sports |
Sports |
| Semester III | Semester IV |
|---|---|
|
Strategic Management |
Entrepreneurship Management and Venture development |
|
Consumer Behaviour and Consumer Insights |
Customer Relationship Management |
|
Advertising & Sales |
Rural Marketing |
|
Management Accounting |
Corporate finance |
|
Financial Markets and services |
Risk Management |
|
Minor Elective |
Minor Elective |
|
|
Research Methodology |
|
Professional Communication Skills III |
Professional Communication Skills IV |
|
Advanced Technical skills for Business |
|
| Semester V | Semester VI |
|---|---|
|
Operation Research |
Logistics and Supply Chain Management |
|
|
Business Analytics |
|
Core Marketing |
Core Marketing |
|
Services Marketing |
Strategic brand management |
|
Retail Marketing |
Martech |
|
Core Finance |
Core Finance |
|
Direct Tax |
Indirect Taxation |
|
Technical Analysis of financial markets |
International Finance |

We are happy to answer all your admission related enquiries. Fill out the form and we will be in touch with you shortly.
We acknowledge the receipt of your enquiry. Our team will get back to you shortly.